As Africa’s premier B2B geospatial & location intelligence industry publication, Novum Intelligence provides advertisers with direct access to a niche, targeted audience of industry professionals. We offer exclusive, big, bold and beautiful digital advertising next to high-quality reporting, helping our clients and readers cut through the noise of online information overload.

Advertising offer

Exclusive: Limited ad spaces, not shared nor rotated with other advertisers
Eye-catching: Extra large display ad sizes & eye-catching native advertising
Targeted: Direct access to industry professionals & decision-makers
Multimedia: Online, email or social media compatible ad formats
Multi-device: Optimised for all digital devices, not just desktops
Effective: Built-in click fraud protection means ads reach people, not bots

Audience & reach

Audience: A cross section of geospatial & location intelligence professionals, from data acquisition domains (surveyors) to those working in processing (GIS) and analytics.

Roles: From senior executives & directors of government departments & large private firms, to junior technologists & private practitioners. Job titles include surveyors (mine, land, engineering), data scientists, engineers, city planners, system engineers, data architects, analysts, conservationists, researchers and consultants.

Stats: ±6000 monthly website users, ±1000 email subscribers & ±1500 social media followers across LinkedIn & Twitter

Click through rate (CTR) average: 1.5% ( >2x industry standard of 0.6%)

Traffic: Mostly direct, organic traffic (indicating SEO-optimised site with regular audience)

Region: Africa focused with an international following

Themes & sectors

Ads & content are search engine optimised for discovery & (re)surfacing, ensuring year-round relevance & coverage for our advertisers rather than limiting them to monthly themes.

Our audience spans professions working in:

Geospatial: Land surveying and mine surveying, property management & inspection; geotech solutions for mining & oil, gas & chemical

Infrastructure: AEC, construction, engineering surveying, BIM, civils (e.g. roads) & utilities; smart cities, including transportation

Environment: Forestry, agriculture & conservation

Commercial: Location & business intelligence (LI & BI) for financial, marketing & business insight, strategy, operations & logistics