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Spatial data science in CPG and retail summit 2021

May 19 8:00 am May 20 5:00 pm SAST

Understanding consumers through the lens of location has led consumer packaged goods (CPG) and retail brands to increase their investment in spatial data science to understand not only the “where” but the “why” behind consumer behaviour.

This event will bring together leaders in location-based analytics for use cases such as omni-channel planning, supply chain network design, white space analysis, revenue prediction and more, looking at the new types of data and modelling being used across the industry and how this will enable the industry to adapt to a new normal for CPG and retail.

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